Hotel Lab is an online customer attraction support service specializing in accommodation facilities.
It is characterized by the fact that it actively implements everything from OTA and official website policy planning to proposals, operations, and verification.
We have a track record of over 700 facilities, corresponding to a variety of hospitality formats such as hotels, resorts, commercial, and management styles such as independent and chain operations.
Executive heads, known as directors, are assigned to facility heads. Appointed by experienced members such as OTAs and systems companies, hotel reservation managers and managers in the lodging and travel industry. To increase sales and maximize profits, we will be proactive rather than reactive by directly contacting OTA personnel in each region.
We respond to requests as a team to ensure immediate response and quick start of implementation.We have developed a unique request tool called the “Hotel Lab System” to facilitate the creation of plans and work on behalf of our clients.
In addition, we have established a systematic and structured approach by hiring from offshore locations with abundant human resources, which enables us to provide high quality and speedy response.
We believe that the most important thing is the real site of the facility.If you call us, we will go to any place in Japan for business.We have established a system of travel so that regular meetings can be held on site as much as possible.The support includes contributions to productivity improvement and labor saving due to the shortage of human resources in the field.
By operating advanced tools on behalf of our clients, such as Google Hotel Ads, SEM, MEO, and other measures, as well as measures to attract customers using SNS such as Instagram and LINE, we are working hard to ensure that our facilities have an edge in the ever-evolving online world. We also specialize in system development, working with facilities to create innovative solutions.
A key indicator of facility satisfaction, our annual renewal rate exceeds 97%. Based on the pursuit of efficiency, we will prioritize providing value to facilities and guests in the future. All members are thinking and discussing their contribution to the hospitality industry that enriches people’s lives.
We can speedily handle web work requested through our dedicated system.
Assign a person in charge of execution familiar with online customer attraction such as OTA. The person in charge actively executes planning, proposing, operating, and verifying measures.
Our staff members, who have careers as hotel managers and managers of chain hotels, can help you solve issues related to the operation and management of your facilities.
Our strength lies in attracting customers online. We will manage your business to maximize your profits. In addition, we build systems and structures for management and organization that can only be realized by our company, which specializes in system development.
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Hotel Lab
light
For facilities that lack the staff to work on OTAs and their websites |
Hotel Lab
standard
Facilities and owners who have problems in planning, operating and verifying online customer attraction measures |
Hotel Lab
Pro
Facilities and owners who have issues with customer service, management, and other aspects of facility operations |
Hotel Lab
operation
Owners who want to maximize profits by letting operators handle operations and management |
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| Assign a person in charge |  |
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| Site visit | |
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| Push proposal | |
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| Details | ||||
| Company website,OTA Business Outsourcing | |
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| Improvement of in-house website | |
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| Sales and promotion management | |
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| Analysis (introduction route, by room type, etc.) | |
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| Visit MTG | |
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| System proposal and introduction support | |
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| Revenue management support | |
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| Profit improvement | |
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| Operation operation improvement | |
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| Equipment procurement and improvement (cost reduction) | |
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| Human resource recruitment and organization development | |
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| Management staff management | |
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| Manager and executive staff dispatch | |
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SNS management
Website Production
Brochure Production
OTA maintenance
Hotel start-up support
Mystery Shopper
